Total Associates Branding
Services
2022
Total Associates is a residential and commercial wallpaper contractor dedicated to transforming walls into refined, statement-making surfaces. From elegant home interiors to large-scale commercial environments, their work brings texture, depth, and sophistication to every space.
For this project, we developed a complete and cohesive brand identity system designed to reflect their professionalism, creativity, and global reach.
The logo suite includes a primary logo, secondary logo, and a distinctive brand mark to ensure consistency and flexibility across all applications. The brand mark integrates a globe symbol representing their globally available services, combined with the letters “T” and “A” creatively shaped to resemble layered wallpaper forms. This concept subtly communicates their core expertise while maintaining a clean, modern, and memorable visual identity.
Beyond the logo system, we extended the branding into practical business assets. We designed a professional business card that reinforces brand recognition through strong typography and clear layout structure. Additionally, we created a custom label design aligned with the brand identity, ensuring visual consistency across packaging and material branding.
The final outcome is a polished and scalable brand system that positions Total Associates as a reliable, modern, and globally-minded wallpaper business—capable of elevating both residential and commercial spaces with style and precision.